Category Archives: Jenny Hamby

Registration Conversion Tip for your Attendee-Funded Webinar

Guest Post: Jenny Hamby, Business Expert Webinars Marketing Strategist, SeminarMarketingPro.com

A great way to add value to your event – making it easier to convince registrants that your webinar is worth the investment of time and money – is to offer a free bonus. As an expert, the best type of bonus you can offer is something that relates to your webinar topic. Examples include reports you’ve written, audio programs you’ve recorded, or software programs you’ve developed.

If you offer coaching or consulting services, consider offering 30-days of email or phone coaching, a one-time 30-minute free consultation, or a free audit or critique. Not only with your free gift add further proof of your expertise, it may also open the door to a continued relationship.